Campaign
Leo Burnett, Amsterdam
[1.90.087]
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Koopmans Chocolate Cake “Rewind” [00:30]# A delighted woman shows us the beautiful home- made chocolate cake she ahs just prepared. A male voice asks how she did it. She shows us by rewinding time. We see all her actions in reverse: the cake uncooks, the batter unmixes, and the ingredients come out.
And we start out with Koopmans Chocolate Cake mix. “Because it all starts with Koopmans.”
- Client Koopmans
- Ad Agency Leo Burnett, Amsterdam
- Art Director Raymond Waltjen
- Copywriter Ron Walvisch
- Production Company Ocean View Film Company, The Netherlands
- Director Hans van Rijs
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