Maidenform Lingerie “Balcony” [00:30]# It’s a breezy day in Florence. Opera music underscores a man sweeping a plaza and an old woman closing her shutters. Then we see a clothesline stretched across a balcony. Someone has hung their lacy lingerie out to dry. The white bras and panties fluttering the breeze until, one by one, gusts of wind carry them away. A beautiful woman wearing a dressing gown comes out to collect her laundry, only to find it gone. “It couldn’t have happened at a better time,” the voice-over tells us. “Maidenform. Buy two, get one free.”