Campaign
Leo Burnett, Milan
[1.03.030]
More Info
Fiorucci “Ahoi” (00:30)#
There’s a boy in every man. That’s what this spot for Fiorucci fish fingers tells us. The commercial, initially a little slow, shows us two engineers discussing a construction plan on a building site. When one of them takes his bandaged hand out of his pocket, his colleague promptly inquires, “Metal or wood?”, but this injury has nothing whatsoever to do with work or job related accidents ….
- Client Fiorucci
- Ad Agency Leo Burnett, Milan
- Art Director Alessia Casini
- Copywriter Emiliano Antonetti
- Production Company Movie Magic, Milan
- Director Sergio Rodriguez