Campaign
Nathan Apodaca
[1.21.002]
More Info
Nathan Apodaca, one of last year’s biggest viral stars, is auctioning off the original video of himself skateboarding to Fleetwood Mac’s “Dreams” — without sound, but for a paltry $500,000 as an NFT (Non- Fungible Token).
Ignacio Zuccherini: “Nathan Apodaca and the tokenization of influencer marketing (Direct-To-Consumer content creation disintermediating agencies and production companies)”.
- Creative Director Nathan Apodaca