Upwork
Alto, Bedford, New Hampshire
[3.22.130]
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UPWORK
This Is How We Work Now # With renowned filmmaker Ivan Zacharias of Smuggler behind the lens, this campaign for Upwork uses ghoulish imagery to prove that outdated business practices are not beneficial today. Taking a literal approach, the spot follows a CEO named Jack returning from the dead to let his business know that methods used in the past are not how we work now.
- Client Upwork
- Ad Agency Alto, Bedford, New Hampshire
- Creative Director Jason Bagley , Jeff Dryer , Brock Kirby
- Art Director Julia Menassa
- Production Company Smuggler, London
- Director Ivan Zacharias