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FCB Mayo, Lima

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Campaign for Vultures Warn, an initiative in which ten vultures were equipped with cameras and GPS to pinpoint polluted areas of Lima and therefore help to improve the capital’s environment.
Each vulture was given a name derived from mythology and thus became the guardian of a defined sector of the city.

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Campaign for Vultures Warn, an initiative in which ten vultures were equipped with cameras and GPS to pinpoint polluted areas of Lima and therefore help to improve the capital’s environment. Each vulture was given a name derived from mythology and thus became the guardian of a defined sector of the city.

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