Västtrafik
Forsman & Bodenfors, Gothenburg
[3.17.101]
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Västtrafik “Bus Words”
A camera pans sleek lines, shiny bodywork,
perfectly designed headlamps, with the words
“Electrified, Mobile connected,” etc. flashing onto
the screen. We just cannot wait to see the new
model that boasts all these exciting features.
To our surprise, however, the “Mobility of the
Future” comes to us not in the shape of a car but
a bus run by Swedish transit authority Västtrafik.
- Client Västtrafik
- Ad Agency Forsman & Bodenfors, Gothenburg