Vatti “Kungfu Water”#
A spot demonstrating the cleansing power of the company’s dishwasher. For this, it created its own virtual hero, “Water Man,” along with other holographic animals designed to represent leftover food and other stains. This video is somewhat gross, a chicken coming out of the mouth of a fish, a frog from the chicken, and the frog spitting out a pig, and so on. All this just to ensure that a clean plate emerges in the end, the tagline being: “Wash Away Layers of Dirt.” An ad not for the squeamish, perhaps, but we like it!