Velux
& Co., Copenhagen
[4.18.083]
More Info
Velux “The Indoor Generation”#
In a commercial running to 160 seconds, a young girl explains how people damage their health and wellbeing by spending approximately 90% of their lives indoors. It goes on to shows how our generation became that “indoor generation” – and warns of the ill-health, and even sadness, that may result from bad air, artificial light, overexposure to toxicants inside the home, etc.
- Client Velux
- Ad Agency & Co., Copenhagen
- Creative Director Robert Cerkez
- Art Director Henrik Tvilling
- Production Company Bacon STH, Stockholm
- Director Martin De Thurah