Verizon and Epic Games launched a virtual Verizon 5G Stadium in
creative mode, so fans can come together. An app gave fans the ability
to co-watch, interact and immerse themselves in Super Bowl LV with
friends and family.

Roberto Fara: “Sometimes you imagine ideas like this one but you feel
that they are too big, too much time and too expensive. So when you
see it done, you should appreciate the effort, the work and the will to
collaborate between brand, agency and partners. It might show us the
future for live streaming sports.”