Vicks “Touch Of Care”
A girl orphaned at a young age recounts, while sitting on a bus, how adoption gave her life a completely new direction. Playing no small part in all this was her adoptive mother, who in the course of the spot turns out to be transgender activist Gauri Sawant. To help her mum in a world that denies her basic rights, Gayatri would therefore no longer like to become a doctor but a lawyer. Based on a true story, the commercial for Vicks care products ends on the pay off: “Everyone deserves the touch of care.”