Virgin Atlantic Airways
RKCR/Y&R, London
[2.09.044]
More Info
Virgin Atlantic: “Love at first sight” [01:30]# A touch of nostalgia to mark the twenty-fifth anniversary of airline Virgin Atlantic. On June, 22, 1984 (the year in which the company was founded), the Virgin crew appears to the strains of Frankie Goes To Hollywood amid the usual bustle of passengers at an airport. The red uniforms of the crew quite literally glow, riveting the eyes of the crowd on the glamorous flight attendants, with one passenger even considering whether to rebook. Pay-off: “25 Years. Still Red Hot.”
- Client Virgin Atlantic Airways
- Ad Agency RKCR/Y&R, London
- Art Director Pip Bishop
- Copywriter Pip Bishop
- Production Company Partizan, London
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