Visual
BETC, Paris
[2.03.145]
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Visual “Le trou” (01:03)#
< Buy one pair of glasses and get a second one for free! > That’s the type of competition Visual is hitting back at with this spot. We see very stylishly filmed frames of glass, plastic or Plexiglas windows into which somebody has cut spectacle-shaped holes. Pay-off: “Are you happy with the quality of your free pair of glasses!”
- Client Visual
- Ad Agency BETC, Paris
- Art Director Jody Bouthillier
- Copywriter Gilbert Scher
- Production Company CAN / Premiere Heure, Saint-Cloud
- Director Sebastien Chantrel
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