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Vittel

Ogilvy, Paris

[4.05.135]

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These two spots for Vittel mineral water put an end to slacking. Cute guys, a great party, but she is too lazy to even get up from the lounger. She prefers to drink from her bottle of Vittel when, suddenly, her clothes begin to peel away from her. Now that she has sloughed off her “slothful skin,” the party can finally begin. At home, too, there is no escape from idleness, especially when one feels so comfortable slouching in the armchair in front of the TV. Yet just a few sips of “vittel”-izing water, and pants and shirt quite literally jump away from the body. And now there’s no stopping the guy as he joins his girlfriend in the shower.

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These two spots for Vittel mineral water put an end to slacking. Cute guys, a great party, but she is too lazy to even get up from the lounger. She prefers to drink from her bottle of Vittel when, suddenly, her clothes begin to peel away from her. Now that she has sloughed off her “slothful skin,” the party can finally begin. At home, too, there is no escape from idleness, especially when one feels so comfortable slouching in the armchair in front of the TV. Yet just a few sips of “vittel”-izing water, and pants and shirt quite literally jump away from the body. And now there’s no stopping the guy as he joins his girlfriend in the shower.

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