Vittel
Ogilvy, Paris
[6.07.014]
More Info
Vittel “The Slap” (00:30) #
A beach scene: apparently without reason,
a man gets a slap in the face from a gorgeous
blonde. He, for his part, opines that
Vittel is to blame. A flashback shows him
as a plump couch potato dumped by his
girlfriend. He reaches for the Vittel, starts
working out, and ends up as a male model
on the runway. It is here that he meets
the blonde, and the two of them subsequently
fill the front pages of the tabloids.
Yet then he kisses another … and gets his
just deserts. Super: “reVittelise!”
- Client Vittel
- Ad Agency Ogilvy, Paris
- Art Director Thierry Chiumino
- Copywriter Bernard Bureau
- Production Company Why us, Saint-Cloud