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Ogilvy UK, London

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Vodafone “Interstellar Rescue”
The enormous effort required to float through space while trying not to run out of oxygen before getting back to the mothership is real in Vodafone’s new campaign highlighting its pledge to deliver home broadband to customers at a guaranteed minimum speed. The spot features Martin Freeman playing an online spaced-theme game, that he keeps losing due to a “rubbish” broadband connection.

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Vodafone “Interstellar Rescue” The enormous effort required to float through space while trying not to run out of oxygen before getting back to the mothership is real in Vodafone’s new campaign highlighting its pledge to deliver home broadband to customers at a guaranteed minimum speed. The spot features Martin Freeman playing an online spaced-theme game, that he keeps losing due to a “rubbish” broadband connection.

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