Volkswagen
Try/Apt, Oslo
[4.16.139]
More Info
Harald A. Møller/VW “The Reversed Trailer”#
Recently, cars have been seen in Sweden that look like they are being towed backwards by their trailers. Yet the secret behind this jaw-dropping phenomenon is soon revealed: hidden inside the trailer is a driver controlling both the vehicle and the trailer from this position, creating the impression that the trailer is towing the car. A spot for VW’s Trailer Assistance.
- Client Volkswagen
- Ad Agency Try/Apt, Oslo
- Creative Director Oystein Halvorsen
- Art Director Karin Lund
- Copywriter Oystein Halvorsen
- Production Company Bacon Production
- Director Andreas Riiser
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