
Volkswagen do Brasil
AlmapBBDO, São Paulo
[1.17.028]
More Info
VW “Father”
A young woman spends a lot of her time wondering why her father abandoned her as a child.
As she ponders these matters, images of the father are intercut, culminating in a taxi ride he takes right in front of her own car. Momentarily distracted, she in fact almost rear-ends the taxi but the VW braking system kicks in to prevent an accident – and the two continue their day, blithely unaware they came so close to being reunited.
- Client Volkswagen do Brasil
- Ad Agency AlmapBBDO, São Paulo
- Creative Director Benjamin Yung Junior, Marcelo Nogueira, André Gola, Pernil
- Art Director Renato Butori
- Copywriter Rodrigo Resende
- Production Company O2 Filmes, Sao Paulo
- Director Marcus Alqueres
More: AlmapBBDO, São Paulo
More: Volkswagen do Brasil
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