![VW Volkswagen](https://www.luerzersarchive.com/wp-content/uploads/2005/01/32011.jpg)
VW Volkswagen
DDB, Brussels
[1.05.104]
More Info
Volkswagen “Hitch-Hiker” (00:20) #
A remarkable number of drivers have
apparently come to depend on the GPS
system installed in their car. Which is
probably also true of this spot’s young
hero, who is obviously hitchhiking in the
wrong direction entirely. Dread to think
what might have happened to him if the
friendly VW driver who stops and sends
him to the other side of the road hadn’t
had GPS on board …
- Client VW Volkswagen
- Ad Agency DDB, Brussels
- Art Director Sebastian Piacentini
- Copywriter Willem De Geyndt
- Production Company Roses are Blue, Antwerpen
- Director Bart Van Den Bempt
More: DDB Brussels
More: VW Volkswagen
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