VW: “Like a Golf” [00:30]# This spot presents the VW Golf as the benchmark to which all other cars aspire. From a woman who is eye-witness to an accident via a woman hiring a car right through to a car salesman, everyone seems to be using the term “just like a Golf” as a generic term to describe any other type of hatchback. Super: “Why drive something like a golf when you can drive a Golf? Volkswagen. The Car.”