VW Volkswagen Polo
DDB, Paris
[1.00.083]
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VW Polo “Concession” + “Le couple” [00:30]
The new VW Polo has had such a thorough face-lift that the protagonists in these commercials can’t recognize it anymore. The prospective buyer of a Polo doesn’t even realize he’s sitting in one while a guy supposed to get his girlfriend’s new Polo can’t find it – even though it’s the only car parked outside.
- Client VW Volkswagen Polo
- Ad Agency DDB, Paris
- Art Director Arnaud Roussel
- Copywriter Arnaud Roussel
- Production Company Why us, Saint-Cloud
- Director Arnaud Roussel