Wealthsimple, in-house, Toronto
Wealthsimple, in-house, Toronto
[2.17.134]
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Wealthsimple “Mad World”
In a spot referencing a famous scene from “The Graduate” with Dustin Hoffmann, a young man is overwhelmed with advice about saving for retirement and the future. Be it from coworkers, at the gym, or on TV, the tips come cascading down on him. But then comes the wake-up call: simply switch to Wealthsimple, which promises to make the complicated business of investing simple.
- Client Wealthsimple, in-house, Toronto
- Ad Agency Wealthsimple, in-house, Toronto
- Creative Director Mike Giepert , Rudy Adler
- Art Director Mike Giepert
- Copywriter Julia Oh , Devin Friedman , Stéphane Fontaine
- Production Company Epoch Films, New York
- Director Martin De Thurah