Wendy’s
Dancer Fitzgerald Sample, New York
[1.91.124]
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Wendy´s “Where´s the Beef?” [01:00]# Three elderly ladies in a hamburger place that calls itself “Home of the Big Bun.” They inspect one of their hamburgers and find that this claim is no exaggeration. The bun is indeed huge. The beef patty, however, is scarcely bigger than a quarter. While the two more genteel of the geriatric trio still muse about the “big, fluffy bun,” the brash third one stars hollering “Where’s the beef?”, finally adding “I don’t think there’s anybody back there.” At Wendy’s, we are assured by the voice-over, “you get more beef and less bun.”
- Client Wendy's
- Ad Agency Dancer Fitzgerald Sample, New York
- Art Director Joe Sedelmaier
- Copywriter Sam Cox
- Production Company Sedelmaier Films, London
- Director Joe Sedelmaier