Greenpeace packages its climate protection message in an animated spot which almost resembles a children’s book come to life. Tree-fellers and bulldozers have moved into the paradise-like rainforest, an activity which may help to build houses in the more affluent parts of the world but reduces biodiversity and threatens the lives of indigenous peoples in the countries where this occurs. Accordingly, the closing message runs “Don’t destroy one world to build another. Only use FSC certified timber.”