Archive

Shop

Yellow Pages

George Patterson / Young & Rubicam (Y&R), Melbourne

[4.06.047]

More Info

Yellow Pages “Thai Thai” (00:45) #
In this Australian commercial, a couple of
female Thai restaurant owners try to
outdo each other in terms of the originality
of the names they give their places.
When the first one names her local “Thai
Phoon,” the other one counters with
“Suit & Thai.” Other variations that come
up in the course of this fierce competition
are “Thai Tanic” or “Thai Riffic.” The
winning entry, however, is “Thai Harder”
since, as we can see by the sticker
affixed to the restaurant’s window, it’s
the one that has been listed in the Yellow
Pages. Tagline: “The smart way to
find business.”

More: George Patterson / Young & Rubicam (Y&R) Melbourne

More: Yellow Pages

Lurzer’s Archive

Log In

©2025 Lürzer's Archive. All Rights Reserved.

Newsletter

By signing up to the newsletter, you agree to our Terms & Conditions.

1/0

Images

Prev Next

Yellow Pages

Your cart is empty

Your Bag

Bag Total

Subtotal Cart empty

Shipping Calculated at Checkout

Checkout
Yellow Pages “Thai Thai” (00:45) # In this Australian commercial, a couple of female Thai restaurant owners try to outdo each other in terms of the originality of the names they give their places. When the first one names her local “Thai Phoon,” the other one counters with “Suit & Thai.” Other variations that come up in the course of this fierce competition are “Thai Tanic” or “Thai Riffic.” The winning entry, however, is “Thai Harder” since, as we can see by the sticker affixed to the restaurant’s window, it’s the one that has been listed in the Yellow Pages. Tagline: “The smart way to find business.”

Put the world's most renowned curated archive at your fingertips

Unlock full 24/7 online access to over 40 years of groundbreaking creativity. Enjoy unlimited searches, exclusive digital content with special reports and insights, interviews with global creative leaders, and priority access to newly selected work in the Archive. Stay inspired, wherever you are.